Adobe Campaign Developer


Key Responsibilities:

  • Adobe Campaign Implementation: Develop, configure, and maintain campaigns in Adobe Campaign Classic and Adobe Experience Platform (AEP), ensuring they meet client specifications and business needs.
  • Campaign Development: Design and implement data-driven marketing campaigns, including the creation of workflows, templates, and reports using Adobe Campaign Classic.
  • Journey Orchestration: Build and manage customer journeys using Adobe Journey Orchestration (AJO), including integration with various Adobe solutions and third-party systems to ensure seamless customer experiences.
  • Data Integration: Work with data sources and ensure accurate and efficient data integration between Adobe Campaign, AEP, and other platforms to drive personalized marketing strategies.
  • Customization and Troubleshooting: Customize Adobe Campaign workflows, data models, and reports according to client requirements, and provide troubleshooting and resolution support for any technical issues.
  • Client Interaction: Collaborate with business stakeholders to understand requirements, create solution designs, and deliver actionable insights through campaigns.
  • Optimization & Reporting: Continuously monitor campaign performance, make data-driven optimizations, and provide detailed reports on key metrics and outcomes.
  • Knowledge Sharing & Documentation: Maintain clear documentation for all implemented solutions and contribute to internal knowledge sharing.

Key Skills and Qualifications:

  • Minimum Experience: 3.5 years of hands-on experience in Adobe Campaign development, with expertise in Adobe Campaign Classic.
  • Adobe Experience Platform (AEP): Strong working knowledge of AEP and its integration with Adobe Campaign.
  • Adobe Journey Orchestration (AJO): Experience in designing and orchestrating customer journeys using AJO.
  • Campaign Configuration: Proficiency in configuring and implementing marketing workflows, email templates, and data integrations within Adobe Campaign.
  • Database Knowledge: Familiarity with relational databases (e.g., SQL) and experience in data extraction, transformation, and loading (ETL) processes.
  • Problem-Solving Skills: Strong troubleshooting and problem-solving skills, particularly in campaign execution and platform integrations.
  • Communication: Excellent communication skills to interact with cross-functional teams and stakeholders.
  • Preferred Certifications: Adobe Campaign certifications (e.g., Adobe Certified Expert – Adobe Campaign Classic) would be a plus.
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